December 16th, 2008 -- Posted in Carbon Copy Pro, Home Business Ideas, Wealth Strategies |
There are some home business companies that claim you can achieve "instant success". While some people may experience "success" pretty quickly, the majority does not and the ads are full of hype. (This does not mean it’s a scam though - just full of hype!)
The challenge comes in looking beyond that and truly performing your due diligence. One secret is to start with finding a business that fits your personality. Then you will have more intuitive type questions to ask. Be sure to check out the primary business, continue reading »
October 23rd, 2008 -- Posted in Carbon Copy Pro, Marketing Tips, Wealth Strategies |
Jimmy Davis and Dennis Karganilla of the MLM Goldmine were presenters at the CCPro marketing event last weekend. It is so refreshing to see a person’s passion come out in their work. They even shook it up with Dennis, aka "DK", performing a break dance at the end of their training!
These guys deliver, by providing practical strategies that could be put into motion immediately. They’re both fans of Mike Dillard’s also, so the theme of Attraction Marketing was continued. They call it "MyStory " marketing, which is based on providing copy to draw people to you and getting them to feel your emotions.
Their bragging rights include generating more than 1 million leads using FREE marketing. Here are some of the sites they recommend using continue reading »
June 10th, 2008 -- Posted in Home Business Ideas, Wealth Strategies |
Regardless of what business you are promoting, brick & mortar, online products, or professional services you still need a marketing strategy that will work. Here are some questions to ask yourself….
Message
- Do you have a Unique Selling Proposition (USP)? - Why should people choose to do business with you instead of any of the other choices they may have?
- Do you make an Irresistible Offer each time you have your message in front of them asking for a response?
- Are you using a proven sales formula , and have you organized your message to be clearly understood?
- Is your intended recipient interested in what message you are trying to convey, have you addressed what they care about?
Market
- Have you identified WHO is your ideal customer within a target market , and why you are the ideal provider?
- How much do you know about your target customer and what makes them tick? (Such as hopes, fears, desires…..)
- Is your message perfectly and precisely written to match your target audience or is it a generic message ?
Media
- What is your month to month marketing plan to deliver interesting news and information to selected media (local and/or national) to gain favorable publicity?
- Do you have and follow a marketing calendar that takes advantage of holidays, events, or events specific to your industry?
- Have you developed effective lead capture pages on your website to capture visitor information?
- How many different forms of media do you use? Direct mail, e-mail, webinars, pay per click (PPC), newspaper classifieds, social media sites? Diversify to keep the pipeline full.
(Source: Based on the book The Ultimate Marketing Plan)
Please leave a comment letting me know what marketing methods work best for you 
Until next time, J.
"Take control of your destiny or someone else will"
